ตำแหน่ง Associate Director - Marketing Communication & Creative Design

บริษัท CP Axtra Public Company Limited

ที่อยู่บริษัท

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
Strengthened brand equity and positioning through strategic marketing communications, creative design, and high-impact rebranding initiatives, enhancing market perception and engagement across advertising, digital platforms, and visual merchandising.
Accelerated B2B/B2C engagement through targeted initiatives.
Created and developed new brand and retail formats to support growth and category expansion.
Directed marketing communications for private labels, including above/below-the-line campaigns and product launches.
Lead campaign partnerships with Disney, Universal, and Peanuts; driving new initiatives across all marketing activations, communications, loyalty programs, and promotional campaigns.
Launched Southeast Asia's first Disney Fresh Food Campaign collaboration (2025), achieving a 12% sales increase and 23% traffic surge; recognized with the Retail Asia Award for In-Store Customer Experience of the Year.
Elevated e-commerce via omni-channel marketing strategies, contributing to MakroPRO becoming Thailand's No.1 grocery e-commerce platform.
Managed and reported on advertising and communication budgets.
Optimized team efficiency, realizing 2 million THB in savings through restructuring.

ตำแหน่ง AVP - Head of Branding & Marketing Communication

บริษัท Central Food Retail Co., Ltd.

ที่อยู่บริษัท

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
Led 50-person marketing team, driving branding, communications, campaigns, media, and visual merchandising.
Optimized offline/online marketing budgets, delivering strong ROI.
Launched new businesses and led corporate rebranding, increasing brand awareness by 4% and winning Global Brand Awards (2023).
Optimized brand and communication strategies for enhanced performance.
Guided impactful campaigns through CRM and insight data.
Directed performance marketing, including KOL and content strategy.
Collaborated with cross-functional teams for store openings and campaign execution.
Executed marketing materials to drive sales and awareness.
Managed pricing strategy for market competitiveness.

ตำแหน่ง Central Food Hall Brand Director

บริษัท Central Food Retail Co., Ltd.

ที่อยู่บริษัท

เงินเดือน สำหรับสมาชิกเท่านั้น

ลักษณะงานที่ทำ
Directed all aspects of brand communication and campaigns, ensuring cohesive messaging for both events and promotions.
Enhanced brand visibility through internal and external communications.
Led cross-functional teams for campaign execution.
Partnered with global agencies for strategic brand development.
Relaunched Central Food Hall nationwide and introduced Central EATERY, the company’s first F&B division.
Drove brand growth through product sourcing and development.