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Digital Marketing Executive
ECO BRAND INTERNATIONAL COMPANY LIMITED
- Bachelor's degree in Marketing, Communications, E-commerce, or related fields.
- Minimum 2 years of hands-on experience in Digital Marketing, preferably with international markets.
- Proficiency in Thai (reading, writing, speaking) or strong English skills with the ability to collaborate with Thai partners.
- Familiarity with popular Thai digital platforms and online user behavior.
- Strong data analysis, advertising optimization, and user insight skills.
- Creative, proactive, strategic thinking, and strong teamwork capabilities.
Develop and implement digital marketing plans
Conduct market research on Thai consumers, competitors, and trends.
Build localized campaign strategies and content plans based on Thai customer behavior.
Manage digital channels
Operate and optimize Facebook, Instagram, Google Ads, TikTok, Line OA, and other relevant platforms in Thailand.
Implement SEO and SEM strategies for the Thai-language website.
Create and supervise content
Collaborate with the creative team to produce ad content (in Thai or English, as appropriate).
Ensure all content aligns with Thai culture and local regulations.
Track, analyze, and report campaign performance
Use tools like GA4, Meta Ads, TikTok Ads Manager, etc., to measure KPIs.
Propose optimizations to improve conversion rates and reduce cost per result.
Cross-functional collaboration
Work closely with sales, customer service, and Thai-based partners to ensure consistent messaging and smooth execution.
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